A lot of clients ask their web designers to optimize their website to increase visibility with the search engines and to attract more targeted visitors. Some designers and agencies offer specific SEO (search engine optimization) services and others really do not want anything to do with SEO. Most clients that ask for a search engine optimized website understand very little about what is involved in SEO and what it takes to achieve top rankings for competitive searched keywords.
I’ve see this question asked a few times bit by link builders who are in pursuit of valuable backlinks for their sites or blogs. Since it’s impossible to answer this question with a simple “Yes” or “No,” I’ll go over a few details I’ll found below.
Forum link building and forum backlinks can be totally 2 different concepts. Forum link building would be utilizing forums to build backlinks for a site. In other words, link building using forums with a sole intention of getting the link juice transferred from forum signature links. Continue reading »
I’ve see this question asked a few times bit by link builders who are in pursuit of valuable backlinks for their sites or blogs. Since it’s impossible to answer this question with a simple “Yes” or “No,” I’ll go over a few details I’ll found below.
Forum link building and forum backlinks can be totally 2 different concepts. Forum link building would be utilizing forums to build backlinks for a site. In other words, link building using forums with a sole intention of getting the link juice transferred from forum signature links. Continue reading »
Earlier this month Google released its revamped indexing system, Google Caffeine, which has been going through rigorous testing within Google and on various datacenters for the past ten months. It’s been reported that its 50% faster indexing system than on previous versions of Google, as well as even faster search results for users. Only time will tell if this is truly the case. Continue reading »
In this blog post I would like to write about the top 4 negative ranking factors as obtained from a poll completed by top SEO agents from around the world. So if your Ecommerce website designer has built you a great site and you’re interested in placing high in Google, you may want to consider the following.
Google’s top 4 negative ranking factors
Cloaking with malicious intent
68% of the poll results showed that this was the biggest negative ranking factor today. It basically means cloaking your website so that the search engine robots see different results depending on different users. This is normally accomplished by hiding text on your webpage so that users do not see it but the search engines do. It can be done by placing keywords around your page and changing the background color of the text to match that of your page body. As far as the webpage is concerned the text exists and the robots will see them. However, a user will be unable to see the text as it has the same color as your background color. Continue reading »
Over the years numerous web design features have been created and implemented on the web that may have seemed cool at the time. However, today they seem outdated and even annoying to most users of the Internet. What may have seemed trendy and popular then now only displays how old and outdated the web design of your web site is compared to newer, trendier ones. We always tell clients who are happy with their older-looking web sites that, while they may still think it meets their needs, it probably pales in comparison to the more recently updated web sites of other businesses in their industries. More and more people have realized that the site design that they had in 1999 might not be “keeping up with the times,” and have opted to refresh their presence on the Internet. Even still, you will come across these types of trends and features all the time. Many of the folks that create their own sites without the knowledge that comes with years of success in the field go overboard and include a host of features thinking that they are neat, funny, and showcase their talents in web design. In actuality, a web site that meets the needs of the business, is easily navigable, and has the ability to grow is considered an effective web site. Approachnet has over a decade of experience as a web design company and we specialize in not only web site design, but also in SEO – Search engine optimization for relevant keywords and web hosting. We thought it would be interesting to compile a list of all of some common pitfalls and poke a little lighthearted fun at our own industry. Continue reading »
Keep a couple Save the Date Magnets near your workspace to get your projects and campaigns completed in a timely manner.
