29
February

Florida Web Design: Ask the Right Questions to Pre-Qualification

Here are a few questions that may help pre-qualify a potential client:

  • What product/service do you provide? What is your business?
  • Why are you planning to develop a web site?
  • Do you currently have a web site, or is this your first web site?
  • What is the goal of the project?
  • What domain name would the client like to use? (.com, org. net etc?) What are two to three alternative domain names in case the first choice is already taken. Have they done a search to verify that the name is available?
  • Are the client’s source materials in electronic form, and if so, does the designer need to handle file conversions? The designer may need to educate the client about how to submit materials in as consistent and compatible formats as possible. If necessary, the designer should provide the client with a variety of different options and be prepared to convert files if necessary.
  • Does the web site require advanced functionality, such as database functionality (Microsoft SQL, mySQL, Access, Filemaker Pro, Oracle Server)? Does the site need to be coded in a special programming language such as Microsoft ASP, .NET, ASP.NET or PHP? Continue reading »

No comments yet

13
February

Florida Web Design: Finding Qualified Prospects

Sales people that have been around the block, claim your ability to close sales is directly related to the quality of your prospects. So, the first step to completing a sale is finding good qualified prospects – people who need your products or services you offer and are able to make purchases.

You will need to actively find prospects if you are selling services, such as accounting or web design, or if you are selling products from somewhere other than a retail location, such as direct sales. Even if you sell products from a retail location, you will still need to select the right location for your store so that good prospects find you. Location, location, location, right?

Here are some of the most popular prospecting methods. Continue reading »

No comments yet

6
February

Top 10 Tips for Designing Super HTML Email Templates

Love ‘em or hate ‘em, HTML emails are a wildly popular marketing tool and you’re sure to come across clients that want you to create them.

If you’re not familiar with HTML emails and HTML email templates, they’re annoying to develop and break all the rules you’ve ever learned as a web designer. Possessing the necessary skills to code them is a valuable skill set to have. Today, we’ll look at ten quick and easy tips to get beginners started on the path to creating functional HTML email templates. Continue reading »

No comments yet